How Fitness Is Becoming Increasingly Relevant in Online Dating

We conducted a survey with over 400 respondents to analyze their dating behavior. The responses from our survey have shown that there is a link between fitness and mobile dating, and this modern trend is getting increasingly popular as more people are searching for new and creative ways to meet someone special.

How does fitness play a role in dating?

While traditional dating is still dominant as the primary way to go out with someone, it’s becoming a bit of a cliché. And why is that? Well, because of all those already experienced situations such as going to a nice dinner, seeing a movie together, saying the same pickup lines over and over again. This is where a date that involves some fitness activity such as walking, cycling, running, mini-golf, yoga, hiking, etc. can shake things up and make the first getting-to-know-you phase a lot more interesting and engaging.

By doing fitness activities together from your very first date, you can get to know the person on a deeper, more personal level and also have a great and entertaining time. That’s why more and more people are deciding to go on activity-oriented dates instead of sitting in a restaurant or going to a movie. The results from our survey imply that 48% of the participants prefer to organize an activity for their date, while 52% still prefer the traditional dinner date. These percentages vary from one segment group to another.

We concluded that age is the most influential factor that determines whether someone decides to go the traditional way or engage in some fitness activity. 50% of the participants from 18 to 34 years are neutral and willing to organize a date either way. 33% of the people aged 35 to 54 prefer traditional dinner dates while 55% of the ones aged 55 to 64 prefer to engage in fitness activities.

The growing mobile dating/fitness combo

Nowadays, there are a number of dating apps and social networks that can connect you with people that are perfectly suitable for your personality and preferences. The fact that nearly half of our respondents in the survey who have Android or Apple smartphones/devices are using a dating app, shows the potential of this innovative mobile dating world.

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